The Tactics And Structure Of The Management Of China Government Image

A good government image is the base of stability our society. Which can help to encourage the China people overcome all kinds of difficulties. And it is the principle condition of diligence and non-corruption of our government. Therefore how to set up and safeguard the good image of our government plays an important role in the socialist market economy.Both in the theory discussion and practice, most scholars and experts place emphasis on the simplification of the administrative institutions, transfer of function, the ways and policy of reformation. Few articles concern the topic how to set up and safeguard the image of the government.The establishment of a good image of the government requires a procedure. When the PRC was founded, china government strengthened the reformation and building of the country, when the government cared about the people, the people supported the government. It embodied the good relationship between the government and the people. And a good government image was set up among the Chinese people. However during the Cultural Revolution, the good government image was ruined. After the Cultural Revolution was over, the Party and the government learned lessons and made up mind to develop economy and improve people's lives. A good government image has been rebuilt up among the Chinese people. Therefore, we raise the structure of how to carry on the management of China government image and put it into discussion.It's quite difficult to set up a good government image, and it is even more difficult to safeguard the good image. New problems will emerge during the course of setting up and perfecting socialist market economy system. So the safeguarding of the good government faces more difficulties and problems. They lie in as thefollowing: First, the corruption in politics, economy and life style. Second , the terrible working style. Third, the information platform constructed between the government and the public is not stable. Fourth, compared with other countries, there is still a big gap in safeguarding the government image.We needn't and can't evade the problems. We should try our best to find a cure. The management and safeguarding of Chinese government image can begin with drawing up a goal, promoting effective management, rebuilding belief system, propagating image, extracting new ideal, plotting public relation activities and controlling the risk.The government image is a reflection of public's view of the government. And it is always changing with the development of society. The management and safeguarding of the government image is a long-term and complicated system project. A good government image can be set up on condition that the government improves its work and functions.