Research On International Competitiveness Of China Aviation Enterprise

The competitiveness of enterprise is the capability of making more profits or producing more values from the assets than the competitor. With the entry into WTO of China, China aviation enterprises are confronted with global competition in "domestic and international market". It is in the international market where China aviation enterprises struggle for the space of survival. It means that the vital element to the aviation enterprises is the global competitiveness. However, I feel regret to find that the research on the international competitiveness of the aviation enterprises just gets under way in China. In order to make up it, we must further widen the scope of the international competitiveness of the aviation enterprises. Firstly, the author fully explains the basal theory of the international competitiveness of the enterprises and the research actuality in home and abroad. Secondly, the author introduces the framework of organization and the problems that exist in aviation enterprises, and puts forward the way that solve the problems by using the model of multilayer synthetically Fuzzy evaluation. Thirdly, the author makes analyses on the aviation enterprises and At last, the author brings forward some advices about improving the international competitiveness.