Study On Logistics Management And Strategy Under SCM Environment

Under the push of global manufacture and economic integration tide, Supply Chain Management (SCM) is used widely. Thus companies can not only face the fierce international competition, bus also bear the influence caused by implied demand uncertainty and rapidly developing technology, excavate their potentialities fully and construct the unduplicated core competence. Its purpose is that resources are optimized and utilized among companies and they gain their win-win goals in the end on the foundation of sharing-resource and integrated information among them, through carrying on unified management and control to the resources of dynamic alliance companies.With the fast development of global economy and the progress of modern science and technology, logistics industry has grown violently in the world, which is known as "accelerating machine" to stimulate the economic development. Logistics industry is so important that it is playing a significant role in national economy and social development. In recent years, more and more people have focused on logistics industry in our country, specialized logistics companies emerge, diversified logistics services develop forwards, Third Party Logistics (3PL) start with the use of modern logistics technologies. However, our logistics development is still at the beginning stage, the problems of traditional ideas and extensive management are outstanding, the development of logistics industry presents the following characters: ideas lagging behind, imbalanced distribution, contradiction between supply and demand, technologies falling behind. It has a spatial difference compared with developed countries, especially in theoretical research and application.As a result, our country should accelerate the development of SCM. Firstly, we should promote the form and development of logistics industry, develop 3PL actively and accelerate logistics information construction. Then companies should manage the logistics chains strategically, form the regional economies, or even larger economic circles; in other words, companies should plan and operate supply chain logistics systems strategically, and put them into effect through the implementation of logistics strategies It is clear that logistics strategy has important role to logistics companies, which operate under SCM environment.This paper discusses the content and difference between SCM and logistics management at first. Secondly, it analyzes the new characters of logistics management and its managerial methods under SCM environment. Then it discusses logistics strategy planning and implemental tactics under SCM environment in detail through analyzing of the environment of logistics strategy, gives the main strategies of modern companies' logistics to obtain their competitive advantages and does simple cost-benefit analysis to the logistics strategy planning. At last, it makes SWOT analysis to one logistics company and takes its strategic option.