Internet Culture Have Influence On China's Main Current Ideology

With the gradual popularization of the Internet terminals, such as computers and mobiles, more and more people began to use the network to learn and work. People are increasingly subject to the impact of Internet culture, and meanwhile the mainstream ideology in China is also exposed to this new culture. In the thesis, the concept and features of Internet culture and mainstream ideology, and the meaning and function of network culture are analyzed. Then the opportunities and challenges presented for China's mainstream ideology are explored. And methods that can be adopted todeal with the challenges are presented. The thesis is divided into four parts:The first part is on the concept of Internet culture. Internet culture is the synthesis various phenomenons emerging with the development of information technology, computer and mobile phones as the carrier, with a wide range of audience groups derived from the global nature of the various cultures across national boundaries. It demonstrates a new way of life, thought patterns and approaches. And summarizes the characteristics of network culture: publicity and equality, freedom and diversity, openness and inclusiveness. Meanwhile, the concept and function of the mainstream ideology and the status quo of China's mainstream ideology are analyzed.In the second part of this thesis, it is proposed that the network culture has brought great opportunities to the mainstream ideology in China. Network culture has become the mainstream ideology of the important areas of communication. Multi-media features of the network culture has provided an important mode of transmission for the mainstream ideology of China's increased influence and permeability. Meanwhile, a network culture contained in the network has promoted the spirit of the construction of China's mainstream ideology.The third section deals with challenge posed by the network culture to the mainstream ideology in China. The cultural freedom and diversity of the network shocks the leading position of the mainstream ideology in China. network culture. The open and inclusive nature of the network poses a challenge to the defense and innovation of the mainstream ideology in China. The popularity and equality of networks constitutes a shock to the authority of the mainstream ideology in our country. The cultural hegemony and cultural imperialism of the international network threat the mainstream ideology of China.In the fourth part, the tentative method is proposed toexploratorily respond to the network cultural challenges and to build the path of China's mainstream ideology. On the one hand, we need to improve the theory of the mainstream ideology and to build a network with Chinese characteristics and propaganda system. Namely, we should strengthen the leadership of the Party's ideology, adhere to the control and guidance of Marxism to the network culture, strengthen the Marxist position in the network construction of and complete the display of the Marxist theoretical system, and establish and improve the the organization system of the network in the propaganda of the mainstream ideology. On the other hand, we need to promote theoretical innovation, to enhance the persuasiveness and leading edge of the mainstream ideology. Mainstream ideology should adhere to leading role to the pluralistic network culture and should absorb nourishment from the network and social life to enhance their affinity and charisma. It should also constantly carry out theoretical innovation to be able to go near and guide the new reality. It should be more inclusive, and integrate other ideologies. It must rely on network culture to further enhance its strength and widely spread its power recognition.