Publicity And Promotion Of Library In The Period Of Republic Of China

The period of Republic of China is the time when the modern library prosperity and developed. Affected by social education ideological trends and the concept of western libraries, the library has undergone enormous changes in the concept, purpose, and task, practical work. As a social educational institution, the library is carry out the important task of civilization heritage and public education. Libraries have to change the traditional concept put the publicity and promotion as duties, especially under the"open, equal, free"library concept. This article tries to make clear the theory and practice of publicity and promotion of library in that period to get a better understanding of the current development.The article is divided into five parts:Part I: Describes the causes and significance of the study, and then analyze and summarize the research status of publicity and promotion of library in the period of Republic of China.Part II: Briefly discusses the overview of the development of libraries in the period of Republic of China from the lead agency, the library community, library science education and the national library system.Part III: Theoretical Analysis. First, the article statistics literatures that published on publicity and promotion in the period of Republic of China,then analyzed the content of the literature and discussed the Publicity and promotion of the theory from the understanding, purpose&approach and object-specific of publicity and promotion.Part IV: Practice Analysis.Libraries had done a lot of publicity and promotion practices in the period of Republic of China.On this basis,the paper studies the library's publicity and promotion work from the contents, organization, methods, effectiveness and lack.Part V: Through systematic research on these questions to put several suggestions that it can be used as reference for current publicity and promotion of the library.At last,this paper gave the shortage of this article and the direction of future efforts.