The Exploration Of The Editorial Page

In the west, the editorial page is a vitally important page..In the history of our country,newspapers and magazines haven't appeared that kind of typical model of editorial page. The competition of the mass media turns worse and worse. So,the news competition changes to the competition of opinions ". Comment is to be put in the more and more important position. A special page for comment appears in more and more newspapers . With The Beijing News for represent, the editorial page also appears of visible result. 《The Beijing News》 took reasonableness, tender feeling, balance as a principle of the editorial/letter page, and adopted the operation mechanism of collective discussion.So,we can say because of the development of democratic and the return of the regulation of communication , our country have already had the possibility to appear of editorial page.This contributes to media to set up public's trust, winning in the vehemence of the competition.