Research On Website Guidance Page Animation Design

The first part is introduction, which defined the focus of the research content and direction by the definition of enterprise websites and the proposed research background.The second part of the article obtains from the concept and function of the guidance page, which carries.on the classification of the guidance page at present in our country and systematically elaborated the relationship between the guidance page and the website.The third part elaborated the animation design function in the website guidance page. It carries on the elaboration mainly from four aspects: the present situation of our country website guidance page animation design, the fundamental mode of the website guidance page animation design, the animation design and vision transmission of the guidance page, and the process and the significance of the guidance page animation design.The fourth part is for the principle of animation design in website guidance page. It mainly includes the following five parts: the unification of the animation design and the website style, the animation design serves for the website information transmission, the interaction between the animation design and the website is strong, animation design and psychology feeling of the browsing, animation design and document downloading capacity of the website.The fifth part mainly includes four aspects: the consciousness principle in the animation design of the website guidance page, the visual principle, the attention principle and the psychology of browsing.The sixth part is the core partial in this article which is the method of animation design in the websites guidance page. The animation design in the website guidance page mainly obtains from the visual essential factor design, which mainly includes three aspects: the animation design and the writing arrangement, graph design in the animation design, color design in the animation design. Enhances vision transmission efficiency of the animation design in the guidance page, mainly including three aspects: correct processing the contradictory relations between picture effect and the speed, reasonably use the multimedia technology, carries on the humanities optimize to the animation design, enhances the website and the browsing interaction, attracts them to enter the website and so on.The seventh part is the conclusion for this article. The article has forecasted the prospect of the animation design in the website guidance page after systematically researched in the front page.