| In today's world, computer technology, especially the rapid development of network technology, in telecommunications, banking, aviation, finance, electric power enterprises and institutions or administrative departments have the progressive realization of the business, computerized management of information. Database model from the traditional stand-alone mode, a two-tier structure to today's multi-layer structure of distributed network computing. With the rapid development of database technology, computer applications are also expanding.This goal is in power enterprises to establish a multi-level marketing management with the structure of electricity networks, relying on advanced computer network technology, the full realization of the power marketing business, computer management, optimization and reorganization of business processes, innovation and service practices, and strengthening regulatory capacity, improve business decisions and management level.This article first J2EE architecture and Oracle relational database for large-scale study, and then the three-tier architecture based on J2EE, using a large Oracle relational database as data storage, using BEA WebLogic as the application server, web technology and communications technology, Construction of electricity power enterprise-oriented marketing management information system, the system of power marketing, business management based on information collection, processing, storage, transmission and analysis, and to provide prompt and efficient service to customers, forming from the Power Supply Company-Sales multi-business processes,Power marketing operation and management of the whole process of the implementation of computer and network management monitoring, and to provide certain services, to build electric power business-to-market, true, accurate, timely response and prediction mechanism for the power marketing to provide scientific and reliable basis for. |