Under The Consumer Perspective Of The Phenomenon Of Media-made Stars

Marx had said that any society's change is produces along with the social productive forces development change. The modern expense principle society's appearance, lets the Baldry Asia in France sociologists look like produces as a result of the electronic media birth. Although this view possibly has particularly regarding the medium electronic media's function,is exaggerating, but, undeniably, the mass media and in the expense society indeed has the extremely closed relationship. The mass media and the expense principle ideological trend coexistence in the modern society, the mass media is in vogue for the expense principle adds fuel to the flames.expends the principle to urge the mass media swift and violent expansion, depend on each other mutually, the mutual influence, is at one kind to conspire the condition. The mass media to receive the audiences through a series of disseminated method to mold one to be different with the real expense and the virtual space. This kind "the virtual space" of the emphasis mark significance, the building expense society harmony happiness warm atmosphere, is creating popular material and the spiritual dual expense desires, this kind of propaganda or lures is expends on the key which the principle can be popular.The star, the sideline product which rises as the mass culture industry, similarly with the commercial expense principle and the result which expands on the cultural domain seepage. The modern expense principle society's appearance and the development, and that has brought star culture prosperous, then get achievement in mass culture domain group of star twinkle. Under expense principle impetus, to satisfy the expense desire which the cultural expense psychology and popular increasly day by day, the star as well as the related star industry is born one after another and takes root in the mass culture fertile soil. Meanwhile, star from nameless to fame entire process, needs to experience a set of complete manufacture mechanism, but mass media in this process, is playing an indispensable role, therefore mass media's star makes vividly is then been called the mass media "to make the god movement".The paper take the existing related to the scholar research and the social present situation as foundation, under the expense principle background, studing the angle of view to concentrate makes in this category and the mass media star. Carries on the basic limits and the concrete analysis to its main operating mode and the performance method, then based on this comprehensively analyzes, to make the star, mass media and the expense principle have close relations and the interaction. The article will write four parts to carry on the elaboration, the first part embarks from the expense principle, carries on the limits and the present situation analysis, then discusses the mass media's expense principle tendency. The second part mainly elaborates the star culture production and in expends under the principle background, the existence and the development condition. Under the third part of centralism elaboration expense principle field and vision the medium, to make the star's concrete manifestation way and the method. Between the fourth part,under the first three parts,the comprehensive analysis expense principle, the mass media and the star makes the close relation and the interaction.From this, through regarding will expend under the principle field vision of the medium to make the star phenomenon research, the paper will make this media phenomenon to the mass media star to carry on the comprehensive analysis and the perspective.It will cause the society and the public to be a clearer understanding for this phenomenon production. The development, and the essence as well as the influence which will create regarding the society, thus the guidance society and the general public will make the star phenomenon regarding the contemporary expense principle and this big background's under medium can form the correct view, then rationally will treat the star who let the social public,the mass media and the star manufacture provide the understanding and the basis, all of this will manifest certain social reality significance.