| This title comes from Passenger Car Project of ZF FAWER Chassis Technology (Changchun) Planning 2006-2010. In recent years, the national auto key manufacture basics of FAW Group, SVW, Dongfeng Group, FAW-VW, Dongfeng Peugeot Citroen have increased the scope constantly, the other auto makers also built up the new projects, and promoted the new types of car into the market. The quantity of local cars increased around 30% in the past several years, auto industry has become the corbelling industry of the national economy. With the development of auto industry, the local auto component suppliers have also developed rapidly, the output enlarged. But people require the higher demands to comfortable and safety, each auto maker also request the component suppliers with high demands, the needs of components is also increased, especially after entry WTO, the auto component suppliers meet the violent competitive. XXXX specializes in manufacturing auto components and parts, to meet the demand of market and the leading auto makers, to reduce the importing the components and parts and the auto cost of produce, enhance the core competitive, avoid the investment risk, to decide to build up the project of Passenger Car Component ( control arm, stabilizer-link) A.0Market forecast Control arm and stabilizer link with the approach of quantitative and qualitative analysis, with the consuming investigation of FAW-VW, SVW, SGE and Chery control arm and stabilizer link, come the conclusion that control arm and stabilizer link locate in mature period of the product life circle. Connecting with the characteristics of company and products structure, make out the project proposal of Passenger Car Component matched with the long term planning. B.market poisoning and construction scope The Passenger Car Components technology and quality of German B Company is the leader all over the world, FAW Group FAWER is the biggest local auto components and part basis, this time they cooperated and built up the joint venture in Changchun, is a typical combination of mightiness. The joint venture owns, not only the foreign advanced product and manufacture technology, but also the familiar local market and rich experience of operating from FAWER, not only to reduce the cost of production and logistic and ensure the good quality, but also meet the requirements of JIT FAW-VW and the other leading auto makers, it will benefit both parties. With the establishment, XXX will become the leading local supplier of chassis components and parts. Products and annual volume: B5 Lower control arm---110000 unit/year B6 Lower control arm---35000 unit/year C6 Lower control arm---70000 unit/year B5 bracket console---110000 unit/year B6 bracket console---35000 unit/yearC6 bracket console---70000 unit/year PQ35/46 front axle stabilizer link---500000 unit/year PQ35/46 rear axle stabilizer link---500000 unit/year C.investment assessment and economic benefits analysis According to the experienced data from the same industry and the feasibility study report from the same projects, provided this engineering technical draft, and implement the investment assessment. According the approach of engineering project feasibility study, to complete the financial analysis and estimation, finally determined the feasibility of this project. D.analysis of uncertainty and risk Through the algebra approach to analyze the project balance of profit and loss, point out the key sensitive factors to affect the profits and define the degree of effectiveness, predict the project profit potential changes under the limit of pessimism and optimism. Through the complete analysis, demonstration and assessment of internal and external environment of the enterprise, market of control arm and stabilizer link, resource, engineering technology, investment risk, issues of economic and society, is determined that this project is indispensable and feasible, also accord with the target of becoming the leading supplier of chassis components and parts and achieve the favorable profit. Key words: Passenger car components; investment study... |