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Study Of Customer Relationship Management Based On Yantiangang Water Supply Company

Posted on:2007-02-15Degree:MasterType:Thesis
Country:ChinaCandidate:N ZhangFull Text:PDF
GTID:2179360185457303Subject:Business management
Abstract/Summary:PDF Full Text Request
Customer relationship management is a new theory which is also put forward in recent years, but it develops very fast. It is just in a initial stage that the research on the watery marketing customer relationship management both domestic and abroad.Based on the theory of marketing and customer relationship management, considering the characteristic of watery industry and watery production, this paper puts forward the research in details on the following questions:(1) Illustrating the basic concepts and characteristics of...
Keywords/Search Tags:Watery Company, Customer Value, Customer Credit, Customer Relationship Management
PDF Full Text Request
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