| In recent years, due to the rapid economic and social development, industrial and domestic waste a lot of being discharged into the ground, causing soil heavy metals pollution is becoming increasingly serious, in view of the current situation of heavy metal pollution in soil of Henan blue world science and Technology Co., Ltd., a difficult PR,successfully developed on the soil heavy metal processing products. This paper is mainly to study the marketing strategy of the products.At the beginning of the article, first it introduces the research background, framework, contents and significance, and then introduces the related domestic research about marketing theory, next is mainly introducing the present situation of soil heavy metal pollution in China and some related management measures.The second part mainly analyzes Henan blue world science and Technology Co., Ltd. introduces the basic situation and product market, then is the analysis on the market product pollution treatment of heavy metal, and then the marketing strategies and tactics of the products according to their advantages and disadvantages of the market and the actual situation of Henan blue world science and Technology Co., Ltd., the last part is the conclusion and deficiencies of this paper. |