The Research Of Furniture Industry In Hunan

AbstractWith the rapid development of the furniture industry, the industry of Hunan has made progress in recent years,But compared with the furniture industry in Guangdong and other developed areas,there have been a large gap. Currently there had not yet been systematical study about the hunan local furniture industry,how to learn from guangdong and other developed areas furniture model of development,and make full use of natural resources in hunan should be considered seriously for every person.In the globalization and diversification of the economic background and the localization of voices,the thought of furniture design must be found out to suit the current environment,then can process Hunan toward the world furniture power.Through the analysis,comparison and induction in this paper,the layout of the furniture industry, market conditions, raw material resources, product design of the local hunan,as well as furniture education were conducted by an investigation and analysis.Frome these reaserch shows that Hunan local furniture industry exists opportunities while facing challenges:Hunan location, cultural and historical conditions has laid the foundation for development of the Hunan furniture industry;abundant raw material resources, cheap labor, and related designer provided by the professional institutions make development of Hunan local furniture industry further possible.Meanwhile, Hunan local furniture industry producing furniture layout is not balanced, Furniture enterprises are mainly concentrated in central of Hunan;Hunan furniture products need to raise the level of design;Business management, marketing strategy lagged behind, which is the main factor in constraining the development of the furniture industry in Hunan.Different geographical landscape, natural resources and climate conditions, which will form the personality differences, and the varying characteristics of furniture.Aim to the issues of the Hunan local furniture industry on the development;The followings are the main views:(1) Implement Industrial cluster model of hunan furniture(2) Establish a unified design research and development center, brand management and marketing center (3) Establishing personnel training and retraining mechanism...