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Study On Competitiveness Evaluation For The Real Estate Enterprises In China

Posted on:2012-06-21Degree:MasterType:Thesis
Country:ChinaCandidate:D X YangFull Text:PDF
GTID:2189330332997707Subject:Business management
Abstract/Summary:PDF Full Text Request
In recent years, with the rapid development of our economy, accelerating urbanization, Chinese real estate boom big development have appeared the scene,.house prices rising sharply, often also sold out. Real estate industry also gradually becomes Chinese economic development process for a important industry, have big economic influence and to play in the role of economic regulation has more and more important. With all this happened, the good situation of domestic emerged in a batch of real estate enterprises and in this industry, ready want to take a big cake in this industry; Meanwhile the hong-kong, Macao and Taiwan as well as overseas estate enterprise are pour in, some or already are prepared in this involvement in the broad market, ramping up in this process the competition between real estate enterprises continue growing, in this process some enterprise continuously expanding, gradually become the industry leader, some is in pacesetter among intense competition of the failed, eventually were out of the game. At the same time as the marketization of gradually speed up, our country local real estate enterprises, especially some large and medium scale real estate enterprise, gradually recognize a fact that governments will not give them provide such as same protection and support policy, it requires them to back to their place of competitive environment, its competition ability will be tested. The result is the good part will be retained, and the bad part would be undertake eliminated and corrected.A complete set of competitiveness evaluation system can not only help enterprises to analyze its facing in the pressure of competition, competition and potential competitor ability, and can give enterprise to provide a better understand and analyze their competitive ability of guidelines. But now, Chinese real estate industry for the evaluation index research still has a long way to go, we still need to continue to improve and perfect and innovation. And some evaluation system, because of industry differences, can't be real estate industry and enterprise applied, part of domestic experts and scholars are pay the effort to research and design a set of real estate industry enterprise competitiveness evaluation index system, but most research often confined to qualitative studies, and can not do a good analysis and interpretation of data. Based on the enterprise competitiveness and enterprise competitiveness evaluation related theory to make numerous study, analysis and selected the 27 strong representative index, the group index not only good reveal enterprise current competition ability, but also for enterprise future competition ability has certain predictive unscramble. Index data involved from the hree years of annual gain, 2008 to 2010, part of enterprise of enterprise data comes from other studies the analysis and measurement results. This paper uses SPSS software for income data processing and preliminary analysis, factor analysis method after application of index system variables, reconstructed and corrected, and the reliability analysis and by independent sample inspection, remove part of the topic of sample data, simplify, reducing the number of variables. For the current 54 enterprises finally achieved in shenzhen stock exchange listing of real estate enterprise empirical research purposes.After that use confirmatory factor analysis method to all data on the second check, inspection established evaluation system reliability and validity, and finally determined the Chinese real estate enterprise competitiveness evaluation system with the 17 indicators 7 dimensions. Based on the above operation income out after the results of the calculation of each index and evaluation weights of each dimension, it can lead to better interpretation every indicator in real estate enterprise competitiveness and dimension the role played by the evaluation. Finally using construct good real estate evaluation index system of 54 enterprise to the real estate enterprises listed ranking and analysis interpretation scoring. And other real estate ranking evaluation system, summarizes the comparison of the special advantage and gap index insufficient, put forward the improvement and perfect recommendations.
Keywords/Search Tags:Real estate, Listed companies, Enterprise competitiveness, Evaluation index system
PDF Full Text Request
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