Financial Evaluation And Analysis Of MW Co., Ltd.

In the market economy the financial analysis is extremely essential. Especially establishes the socialist market economy system and modern enterprise system today in our country, the financial analysis function is more significant. Looking from the service object, not only the financial analysis has the vital role to the enterprise interior production management and operation but also to the enterprise exterior investment decision-making, the loan decision-making, the marketing decision-making and so on have the important influences. As an overseas-funded enterprise the MW Co., Ltd. has certain superiority in the management system the fund and the technical aspect. But the enterprise is also facing the cost control not strength, the exportation sale grows slowly and so on some problems. This article uses the financial analysis technology and method carried on the comprehensive appraisal and the analysis to the finance report of 2002-2004. It puts forward the countermeasure proposal to the problems the enterprise existed. This research primary coverage has several aspects as following:First, uses the time series analysis method carried on the real diagnosis analysis to the MW Co., Ltd. finance report. The system inspected the enterprise's past and present financial management achievements. Its goal will be understand the past appraises today and forecast the future to help the enterprise improves the decision-making.Second, uses the financial ratio analysis method the article has carried on the thorough analysis to MW Co., Ltd.'s debt redemption ability, business operational ability and profit making ability.Third, through constructs of enterprise finance appraisal system, it has carried on the system appraise using the improvement entropy value law to the enterprise finance condition. The appraisal result showed the business operational ability is the most important. Profit making ability is next the best. The relevance of the corporate finance overall trend and the business operational ability trend is strong. Business operational ability to a great extent will affect the company's finance overall development. The corporate finance management is at the start stage. It turns to a good level of development. Based on improvement entropy value method evaluation result this article further used the DuPont analysis method and the SWOT strategy analysis method to discuss the enterprise financial control problems and the financial strategy choices. DuPont analyzes indicate the corporate finance condition is good. The rights and interests return ratio growth originates from the company's market sale situation is good.It realized the sales income great of growth. However the rights and interests multiplication assumes the drop tendency. Showing the enterprise reduced the debt degree and the management strategy tends to conservatively. But at the same time property net profit rate drops showed the enterprise has the problem in the cost control. Through SWOT analysis, the article has separately obtained the enterprise's finance SO strategy, the WO strategy, the ST strategy and the WT strategy.Finally the article proposed the enhancement enterprise financial control, implements the more effective financial management strategy suggestions to the financial management problems existed: First, enhances financial control, carries on the effective cost control; second, makes good use of the financial release lever, guards the financial risk; third, enhances the product international competitive power, develops the international market positively.