The Integration Research Of Technology Strategy And Business Strategy In China's Manufacturing Enterprises

In contemporary times, science and technology is rapidly developing. The focus of competition between countries is technology. The management of technologies and strategies is playing a key role for the success of enterprises. But the choice and implementation of technology and technology strategy are not only technical issues, they are closely related to many factors, such as marketing and other functional departments. They must effectively integrate with business strategy in order to play their respective role. The interaction of technology strategy and business strategy is dynamic, which should be consistent and strive to match. They influence each other and promote each other.Manufacturing industry is the largest industry in our country and is a major component of national economy. Since reformation and opening up, technology level and volume of China's manufacturing industry has greatly improved. In fact, China has become a big, but still not a strong manufacturing country. The gap between China's manufacturing industry with the advanced countries is still very evident, especially the gap of technology level. In order to make China's manufacturing industry playing an important role in the world, we should pay special attention to strengthen technology management and the integration of technology strategy and business strategy. According to the above study, this paper takes our manufacturing industry as an example to discuss in detail how to promote effective integration of technology strategy and business strategies, and give some recommendations.This paper first explains the definitions of technology strategy and business strategy, and also describes the research state of this theory at home and abroad. Then it analyzes the interaction of technology strategy and business strategy. It describes the current development state of our manufacturers, and analyzes some questions existing in the technology introduction, independent innovation and so on. According to these questions, this paper gives some recommendations about how to promote technology strategy and business strategies to effectively integrate.