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Application Research For Precision Marketing Of Metro International Training Company

Posted on:2008-01-10Degree:MasterType:Thesis
Country:ChinaCandidate:Y P GuoFull Text:PDF
GTID:2189360212976792Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the globalization of business trade, economics and finance as well as the rapid development of information technology, there is no doubt that the gradual industrialization of education field has become one of the fastest and highest potential industries in China.China is regarded as the biggest education market in the world. According to the most recent statistics from Chinese Ministry of Education, there are 2.4 billion students learning English in China's various education levels. Half of those students aged from year 10 to year 19, which means that there will be tremendous needs for education market in the following ten years. Furthermore, the number of students at adult educational schools has achieved about 75 million. The previous number of students have made up of the huge cardinal number of English training in China. Among these English learners, though only about 3% or 5% of them have strong desire and financial ability to further study English, the number of potential...
Keywords/Search Tags:Precision Marketing, English Training, Clients'Satisfaction, Marketing Information
PDF Full Text Request
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