IRM Research On Remodelling Of Share Allotment Of National Listed Companies

As the National Stock Market is blooming rapidly for the recent decades ,relationship between listed companies and the IRM investors is constantly under spotlight of the public,Investor relationship management (IRM) is a mode of communication for strategic development. Listed companies are the messengers,while the investors are the passive information recipients during the process of information delivery. The effectiveness, efficiency and quality of IRM are directly influenced by the role and position, attitude and mode of preferences both sides are going to take.The main research targets in this thesis are actual listed companies, investors and the stock market with references from overseas research results and related theoretical models. It also integrates with actual scenarios and peculiarities of the Capitalistic market within the society to manifest the vitality of development of IRM in our country; also it exemplifies the IRM of NORINCO share allotment reforms,so as to illustrate the IRM strategic design and deployment.This document consists of six sections which are listed as follows:Ⅰ)brief introduction on the concept of IRM, putting focus on IRM conceptual meaning and its origin and developmental milestones with latest international IRMM practice and updates;Ⅱ)Integrated report mainly analyzes the IRM fundamental mechanism and implementation principles;Ⅲ)To evaluate the IRM approaches currently being practiced within the capitalistic market in our country in order to conclude our national IRM developmental milestones and benchmarks,and to investigate the necessity of deployment of IRM strategies. And using the Shenzhen listed companies as examples pointing out the currently unsatisfying IRMM tasks results within society;Ⅳ)To illustrate the actual IRM implementation facilities;Ⅴ)Samples research against implementation facilities of NORINCO share allotment and to conduct an related assessment;Ⅵ)To propose some IRM remedies tailor-made for the actual national capitalistic market model.Back-up by concrete working experience and merging with sounded theoreticalresearch, this thorough analysis regarding the IRM tasks enforcement and improvement could shed some light the up-comers in this research field.