The Research On The Strategy Of Improving The Technological Innovation Ability Of Hunan Jianchang Company

Innovation, a progressive spirit of the nation, is an inexhaustible impetus of its being flourishing. And an enterprise, not only a mainstay of the national economy but also the main body of its technological innovation, its innovation ability, however, will affect on the future of a national economy. Hence, with intensifying the integration with the global economy and the intense market competition, only if it can strengthen and improve its own technological innovation, an enterprise, will organize its own core competition, thus making notable and rapid development. However, the prominent problem, faced by the Small Medium Enterprise occupying 99% of the total number of national enterprises, is the weak ability to technologically innovate. Therefore, it is necessary to analyze the barriers to improving its innovation ability and to research into its innovative strategies, in combination with the fact of enterprises.Hunan Jianchang Petrochemical Co., Ltd., a Small Medium Enterprise of chemical engineering, faces with such problems as the weak ability to innovate, the simplification of its product, and the lack of core competition .This paper, taking Jianchang Company for example, firstly determines its trade position in the field of innovation by applying index system of technological innovation to carry through its index count; secondly makes qualitative analysis on some factors of norm of its existing status quo analysis model by the way of analyzing the factors, then finding the barriers to improving the innovation ability, such as the weak ability to make innovative management, the weak ability to research and develop, the lack of ability to manufacture, and the low marketing ability .Therefore, improving the methods of research by using existing innovation ability, absorbing the successful experience of other enterprises on improving the technological innovation, making detail analysis on the specific strategies of improving ability to innovate as well as implementing of safeguard, which not only have profound significance on improving the innovation ability of Jianchang Company, ensuring its sound and sustainable development, but also provide reference for improving other enterprises'innovation ability.