Design Of Easy-An Automobile Financial Production

The foundation of automobile financial industrialization is the research and development of automobile financial productions. Financial innovations help financial companies compete in the niche market and transfer the financial market. The character of consumer is various and volatile, which divide the automobile financial market into different segments, thus the potential of the market is very attractive and profitable. The strategy of the financial company should optimize the product structure to cater for consumer's various preferences.The target of this thesis is to design an automobile production—Easy satisfying the demand of the differentiated consumers. The thesis highlights the pricing model of Easy in consideration of the difficulties and complexity of a complete production design process. The pricing model is not only specified to the Easy, but also adaptable to the default and prepayment options in the general fixed interest rate mortgages.The thesis is divided into four parts: Preface, General perspective of automobile financial, the design of Easy and the risk management of automobile financial productions. Preface introduces the structure of the thesis and related literature review. Then the automobile market environment and the concept of automobile financial are included in Chapter 2. Chapter 3 is the key part of the thesis, in which the pricing model is generated and the sensitivity of the option price is analyzed with the model. Chapter 4 discusses the risk management topics.