| Because the innovation speed of differently innovates pattern is difference, it also request difference of the technical ability, This immediate influence enterprise's mode choice probability under globalized aggravating technological innovation strategic. The era of knowledge economy brought the new change to the technological innovation, the technological innovation from has relied on the data, the information, transferred, it aslo drew support from the knowledge and the wisdom. At the same time,it needed each kind of knowledge the dynamic transformation and the flowing, and needed stronger intelligence cost, and requested unceasingly enhanced to learning capability, this set a higher request to the enterprise technological innovation ability, thus has affected the enterprise's mode choice to the different technological innovation strategic.The independent innovation's enterprise enters the market early, generally it may obtain the high market share and the brand superiority; At the same time, the output accumulation is more than the successor which can accumulate the production technology and the management aspect experience,.they gains the cost advantage before the successor . But the independent innovation enterprise must face risks of technology, market, investment and law and so on. The imitation innovation enterprise's R&D investment has the high directivity, the concentricity and pointed, not only may greatly reduce the risk of enterprise R&D , it aslo moreover raised the efficiency which greatly enterprise R&D puts into production. Certainly, the imitation innovation's enterprise enters the market late, it needs to face the independent innovation each kind established obstacles, and obtains as much as possible market share and reduce the cost inferiority.Accompanying with competition is cooperation. Many enterprise have been originally between the competitor for many years had the cooperation action in abundance. this kind of cooperation already became the modern Industrial organization's basic structure with the competition. Between enterprise's competition and the cooperation have not substituted opposite party completely, but alternately appears, participated in the cooperation the enterprise in the organizational structure and the management operation still independent, it aslo existence independent benefit. In order to guarantee self-benefit realization, between the cooperation side still inevitably has the certain extent of the competition or the competition threat, but competes also does not have the hindrance cooperation. The imitation innovation is a foundation, it transits to the independent innovation inevitable stage. An enterprise must achieve the independent innovation, must have the good imitation foundation.it has the innovation in the imitation, and increases the independent innovation in the imitation innovation the proportion,.then strengthens its own research development strength unceasingly,. finally it arrives at the independent innovation to come up excessively. cooperates the innovation in the enterprise has different development period, it will have varying degree manifestation. Three kind of basic strokes innovation strategic mode both has the difference and has the relation. Seeks from the gambling participation all quarters' interactive relations causes own benefit maximization the most superior strategy. Specifically speaking it has the following several points:1. it proposed"the cooperative strategy"and"the competitive strategy", and has defined the cooperation and competition each situation.2. it has analyzed the cooperation competition strategy and the traditional competition strategy's similarities and differences as well as the relation, it has provided the enterprise new strategic choice to established and maintains the competitive advantage3. it seeks for the enterprise from the gambling angle of view, it interacts in the relational most superior response strategy with other participants. when enterprise's policy-makers utilize this model must first obey the principle of the system analysis in the gambling analysis, the inside and outside environment which the analysis enterprise locates, it carries on the data the collection, to the data reorganization and in the analysis through each qualitative quota's way, it also determined that in the model which supposes the parameter and leads the model and solves the benefit in the construction game tree chart, embarks the comparison benefit height from enterprise's benefit maximization principle to carry on the pattern the choice. This choice's process is under certain environment and the condition to some technological innovation behavior decision-making, when the external environment and enterprise own condition changes, when technological innovation activities' content changes, it may act according to the actual situation to carry on readjusts the model parameter and carries on using the model gambles again. The enterprise technological innovation strategic mode's choice is the parameter change changes along with the model, therefore to the enterprise is not only then one kind of innovation pattern choice, possibly in assigns in some environment, it chooses this kind of pattern regarding some technology, in the identical environment other technology's choice will also be a gambling process, in the reality will possibly have the gambling analysis parallelism.The gambling model Constructs in certain supposition premise, it makes concrete carries on the analysis with the sequential game tree to solve problem. through the analysis of cooperation , the competition innovation and the independent innovation and the imitation innovation market income gambling. finally ,it applies in practices further to confirms the gambling model analysis method's the feasibility, then we found one kind under the realistic environment the enterprise the general gambling model analysis method ,which was suitable to any other classified standard's strategic mode choice, thus it will provid a science rational decision method for the enterprise. |
PDF Full Text Request