Practice Research Of Operation Process Optimization In Sanlian Commercial Co.

Operation Process Management is one of the core methods to enhance competences upon company process management and core competencies. Along with the quickly variety of exterior environment and the customer demands, Chinese Home Electronic Appliances Chain Industry is facing competitive deficiency and shortage upon managing irregularity under the new competition environment, involving in with development of catenation and customers satisfactions. Sanlian Commercial Corporation was also involved in these difficulties, and realized that Managing Process Optimization is an effective method to ensure the stable growth of the company and realize differentiations among current homogeneous marketing situation.In this essay, the author is going to start with the statement of catenation industry and environmental analysis of current markets, investigating contradictive nature of home electric appliance market and elaborating essentiality of transform of management methods in this field. Meanwhile, a detailed presentation of varies mainstream theories of managing Process will be summarized, involving the nature, characters. In addition, the essay will also indicate the importance and effectiveness of Managing Process Optimization upon Sanlian's transformation from functional management to process managementIn the second part, the essay manages an analysis of the marketing competitions and inner managing problems of Sanlian, indicating leaks of its inner managing process and obstacles to the managing process optimization. Also, the essay is giving a clear principle of managing process optimization in Sanlian Commercial Corporation, which is aiming to consolidate customers' satisfaction. Meanwhile, the article combines analysis of Sanlian's managing process optimization, involving building up project team, constituting detailed implementing plan, defining main objectives, redesigning current managing process and standardizing all the adjustment,establish an Operation Process Optimization Model which is based on a matured supply chain and the managing integration of supply, purchase and sells, in order to optimize the cooperation relations with different parties.The author also states that managing process optimization is a continuous process, which needs to be amended all the time. A good optimization process should be a self-managed and self-developed system, and which is the crucial method for Sanlian's further development and success.The essay states that process optimization should be integrated with process composition, process managing system and performance examination, to establish an interactive and implemental system. The current information system and human resource managing system in Sanlian Commercial Corporate are the fundamental for the managing process optimization of the company.