The Research Of Development Model For Sport Tourism In Guilin

Sports tourism is a certain kind of tour activity which consists of leisure, entertainment and sports. Sports tourism industry which derives from tourist activity with its proper value of meeting the needs of modern tourists has become a breakthrough of optimizing the structure of tourism industry in many cities and regions both home and abroad.As a famous city for its history and scenery, Guilin which regarded as"the best under heaven", having a large amount of high level of sports tourism resources based on its special geographical environment and natural scenery, has a huge potential on the development of sports tourism. Being a way of spending vacation on, sports tourism can meet the needs of tourists'demands of body building, and enrich the content of tourist activities, what's more, it can realize further multielement of tourist products. In the general orientation of building a international modern tourist city which is the most livable of experimenting scenery cultural, Guilin face a new challenge of adapting the development of tourist market, searching a way of constructing development model of sports tourism according to Guilin's condition, and exploring characteristic resources to build up brand of sports tourism.The complement of study of development model of sports tourism Guilin city based on the applying of Theory of Tourism Node-axes Evolving & Diffusing, Unbalance Development Theory, Grey System Theory, Tour Coverage Theory, Theory of Tourist Area Life Cycle, and so on. Applying Theory of Tourism Node-axes Evolving & Diffusing, Unbalance Development Theory and Theory of Tourist Area Life Cycle to guide the overall arrangement of tour district in the process of programming sports tour development is beneficial to realize the aim of optimizing the district tour development. Applying Grey System Theory to comprehensively evaluate the benefits of running the development model of sport tourism provides reference of choosing favorable development model of destination. Theory of Tourist Area Life Cycle is good to guide the exploitation of destination and products in a reasonable and well-regulated way.After studying the exist representative development model of sport tourism both home and abroad by Gray Relation Analysis (the establishment, weigh and scores of evaluating indicator of development model in Gray Relation Analysis mainly adopt by the Delphi technique), the following points have been found. Establishing tourism circle, such as the national sport circle around Qinghai Lake in Qinghai; building member club and private chamber, such as RoyalHong Kong Yacht Club; unbalance development and coordinate of industry, such as tourist industry of sport tourism in Chenzhou; development of the themes, such as snowing festive in Changchun and international sliding festive in Vasa; the corporation managing under the government's guidance, such as the outdoors risk tour plans of NEW BRUNSWICK in Canada. All of these development models of sport tourism have their own advantages and worth important reference value for the layout and development of Guilin sport tourism. Because there are many advantages in resources distributing, developing and using, developing styles, in the same time, there are some potential risks form managing system of sport tourism, industry investing and financing system and so on. So basing on the individuality and commonness of development model of sport tourism in different areas is very necessary to find and establish a suitable and comprehensive using development model of Guilin sport tourism from theories and research of demonstration.Obviously, to improve the developing of the sports tourism in Guilin in the continued, stable and healthy way, we must research scientifically and establish the model of sport tourism in Guilin which has the specific management goal and oriental function, various exploit way , the mature system of marketing strategy, diversification of absorbing in capital, scientific management mechanism, wholesome system for protecting exploiting risk. To improve the model move, we should adopt the measurement contains optimizing the industrial layout, speeding up the industry mergee; establishing and developing diversified investment and financial mechanism; improving the industry management mechanism; establishing and developing the system for preventing the risk. At the same time, we should search actively for more effective strategies which enable to guide the plan and employment in sport tourism by pool the wisdom and efforts of everyone.In a word, the main goal of these theoretic developing strategies was referenced for local government in discussing of development model of sports tourism in Guilin city. Because the development model of sports tourism in Guilin city is a complicated systems engineering, and the internal and external tour system should be cooperated and unified in the operation course, many problems will still been studied further in the course of specific practice of sport tourism layout and development.