Ezhou Power Company Marketing Services Remedial Management Research

The future,electricity supply enterprises will be in an even more fierce competition in the market environment, which objectively requires electricity companies to provide quality services, access to customer satisfaction, and cultivate customer loyalty. But the power products are invisible, not storage, production, sale and consumption of synchronization. And the subjective evaluation of the quality of service characteristics such as a doomed enterprise it is not possible to supply services "zero defect" for the errors may reverse the adverse effects and adverse consequences of remedial services will become an indispensable power supply enterprise marketing practice The strategic option. Through in-depth study power supply enterprise marketing services causes and types of errors, power supply enterprises understand the different types of errors in customer demand for services remedy the difference between power supply enterprise can be the basis for the balance of remedial measures to remedy customer satisfaction methods and strategies, thereby allowing customers to the satisfaction of the remedies to achieve the best and most companies expect to reach customers remedial actions. On the above issues through research, Ezhou power company to remedy the management of marketing services empirical analysis on this basis that applies to a building supply business services remedial management methods.