| Haier Co,Ltd and Hisense Co,Ltd are two of the most biggest electrical household appliances in China. Haier Co,Ltd is the forth biggest household appliances manufactures in the world. Haier Co,Ltd owns the most brand's value in China in 6 years. In 2007 haier's brand's value is 78.6 billion. Hisense Co,Ltd is one of the biggest electrical household appliances in China. Kelong joined in Hisense Co,Ltd in 2005. Hisense Co,Ltd have two listed companies: Hisense Co,Ltd (600060) and kelong Co,Ltd (000921). At the same time Hisense Co,Ltd is the first company that have three well-know trademarks in China. They are HiSence ,Kelon and Ronshen.The paper analyzes Haier Co,Ltd and Hisense Co,Ltd's manage achieve and financial position through their financial statements in 2002-2006, and in order to give some advises to the investers. Through ananlyzes their solvency ratios, liquidity ratios, profitability ratios, growth ratios, I draw a conclusion that Haier Co,Ltd's index is higher than Hisense Co,Ltd. But Haier Co,Ltd's index fluctuate widely, while Hisense Co,Ltd' makes a rapid progress every year. |
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