The Analysis On Listed Companies Profits About The Effect Of Fair Value's Application In New Accounting Standards

Fair value as an important measure attribute, has experienced twists and turns in our country,at this stage, there are some practical problems in use of fair value, because the insuffucuency of our country in market system,legal system,accounting measurement technology and the quality of accountants, fair value was manipulated by enterprises,it directly affects the volatility of corporate profits,causes the disclosure of false information, and then has the adverse impact on investment decision-making.The new accountant standards has been carried out by listed companies on January 1,2007.Therefore,the effect of fair value on listed companies profits become the focus of the study.This paper is aimed at the comprehensive overall implement of fair value in new accounting standards, analyses the effect of fair value on enterprise profit via different statistical data,through the study of certain items of new accounding standards,the article provides some suggestions, first,as a measure model, fair value has caused big effects on profits in different listed companies of different industry,made the untrue disclosure of listed companies'performance;second,the fair value is optional,it made the profit manipulation becoming possibly, The last,china's underdeveloped capital markets made fair value inappropriate in some standards.Some suggestions are stated at the end of the paper in listed companies profits manipulation, listed companies profits fluctuation, the market environment of fair value.