The Utility Of Enterprise Strategy-formulation Framework In Economic Recession

Strategy selection and implement,often have their significance for a enterprise and it's deciders,or even, to a certain extent,determine the survival of the enterprise.And this kind of relevance will be shown as a more explitic form in an economic recession.It is almostly because that the economic recession,as a kind of frequent ecomonic phenomenon ,can greatly reduce the flexible space of a enterprise's in both production and management area and in the macro and micro levels.Currently, the beginning of the global recession triggered by the U.S.subprime lending crisis has been confirmed.However ,facing the increasing overall economic pressure,the enterprise's deciders of china will have to go through a process of profound reconstruction in the range of strategy theory ,for the first time,no matter how long the recession will be sustained and how deep or wide it will be developed to?It is the utility of business strategy-formulation framework(SFF) that is the most important reason which can influence and even decide a business strategy's success or failure,certainly,the reasons based on personal ability and subjective errors are not included in this range.Unfortunately,many facts showed us that the strategy-formulation frameworks are far away from in their utility as a"catholicon"to"avoid"the failures of business strategy implement and to"bring"a linear success for the target enterprise. Thus,it is become certainly that the importance of the analysis ,which aimed to clarify and evaluate the utility of those traditional framewoks, in all three aspects of time,range and objects .In this article,we obtained three successes fortunately in the theoretical area.At first, ,the integrated utility of Strategy-formulation frameworks were evaluated and defined through a detailly analysis in logical and theoretical to their theoretical basis and hybothetical conditions. Secondly ,the relationship and possible changes between the strategy behaviors of enterprise and the strategy environment was defined and analysed by using the theory of reflexivity(a new and famous philosophy theory),and many additional problems and limitations were found and defined in the same process.the thirdly,the characteristics of the balance sheet ecomomic recession ,which based on balance sheet,were defined,and the reflexivity process of business strategy in this kind of recession was analysed and evaluated.As a result a conclusion,several constructive and valuable proposals were put forward at the end of article,which focus on all three of the ideology of business strategy,the forecast of strategy environment and the key minds of strategy planning .These comments and proposals makes up the inherent defects and limitations in even extent ,and can help powerfully for the strategy deciders of enterprises to avoid the risks of strategy at the beginning,middle and after the strategy implement.