Chinese Tofu Cultural Festival (huainan) Study

City festival celebration is a booster to the economic development of each city as well as an important stage for each city to demonstrate its social economic, technological, and cultural achievements. The successful holdings of 2008 Beijing Olympic Games,2010 Shanghai World Expo,2010 Guangzhou Asian Games have promoted China's international status. In China, the urban festival celebration has achieved unprecedented prosperity.Despite the rapid development of China's urban festival celebration, the theoretical research on urban festival celebration has relatively lagged behind.So far 17 sessions of China Bean Curd Culture Festival have already been held, which last more than 20 years and have basically reflected the development process of city festival celebration in China. This paper, taking the process of the 17 sessions of China Bean Curd Culture Festival as the object of study, analyzes the aspects of organizational structure, activity arrangement, and safeguard mechanism, summing up the operation pattern of China Bean Curd Culture Festival.The text is divided into six parts in structure. The first part is a foreword, which detailedly introduces the background of and difficulties in the research of the topic. The second part, as the first chapter, briefly summarizes the origin of China Bean Curd Culture Festival and lays foundation for the analysis of the following chapters. The third part is set aside for the second chapter, the chief part of the dissertation, which embraces the four aspects of organizational structure, activity arrangement, propaganda marketing, and safeguard mechanism with analysis of the operational pattern of China Bean Curd Culture Festival. The fourth part, or the third chapter, explores the effects and satisfaction degree of China Bean Curd Culture Festival via data analysis. In accordance with the current situation of China Bean Curd Culture Festival, the fifth part makes further suggestions for its development in view of the satisfaction degrees of citizens, tourists, netizens. The conclusion in the last part sums up the above and obtains the essence of the operation pattern of China Bean Curd Culture Festival.