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Enterprise Management Consulting Intangible Benefits Evaluation Studies

Posted on:2010-09-04Degree:MasterType:Thesis
Country:ChinaCandidate:D J YuFull Text:PDF
GTID:2199360278471506Subject:Business management
Abstract/Summary:PDF Full Text Request
Management consulting business management theory will be applied to both business practice, from management consulting to promote the practice of innovation management theory, the correct identification of management consulting for businesses of the importance of the actual results. Management consulting activities can bring tangible business, monetized the proceeds generated at the same time invisible, non-monetary income, recognition of the intangible benefits of management consulting is a comprehensive measure of the effectiveness of management consulting business an integral part.Enterprise Management Consulting refers to the intangible benefits are difficult to measure with the benefits of currency, or can only be described as difficult to quantify and describe the results of the Business Consulting. If we take the advice of the tangible business benefits as a"hard benefits", then the intangible benefits should be"soft benefits"and it is closely related to a long-term development and long-term power problems, the economic benefits generated immeasurable.Evaluation of intangible benefits management consulting is a management consulting in business thinking, such as the role of the concept of an objective and quantifiable assessment. In this paper, theoretical research and empirical research method of combining, in the process of theoretical study, extensive reading at home and abroad through literature, for comparison, analysis, synthesis and innovation, and ultimately to build a theoretical framework of this study, the design of management consulting Intangible Benefits model evaluation. An Empirical Study in the process of evaluation of the use of fuzzy mathematics theory and methods of enterprise management consulting intangible benefits fuzzy evaluation indicators and measurable intangible benefits into monetary form, which reflects the intangible benefits of management consulting.
Keywords/Search Tags:Management consultation, hidden benefit, assessment method
PDF Full Text Request
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