Gold Emblem Wine "of The Marketing Strategy Of The East China

This article on the Chinese wine market and the analysis of liquor market in East China, a clear understanding of the traditional spirit of the competitive landscape and the limitations of marketing strategy, so as to break into the East China gold emblem wine market sort out distinctive Marketing ideas. With "joint marketing sales franchise chain" mode to promote the Gold Emblem wine, and by summarizing the practice of the past year, got some experience, and the chain business model to be effective risk control. On the basis of further expansion of moment thinking, integrated marketing communications in the theory of guidance, but also extends a number of new marketing strategies and practices for the gold emblem wine region in the East China lay the foundation for long-term development.