Title, as the subject of an article, or a book , has many characteristics different from usual sentences in canquaqe application . Therefore , the application of title is a special application. This article makes a comparsion according to the collocation between verb—noun, noun—verb and that in usual sentences , and gives some examples about this special phenomenon, at the same time, it tries to make some explanations using semantic, grammatical, theories and so on . At last it indicates that the purpose of many special collocation phenomenon in titles is to adapt to the clearness, attraction , acquirement is the stylistic characteristic of titles, which is the precondition of various special collocation . The characteristic applications of titles are unisonant with that of the economic principle application of human beings , but the language used in title is more economical than that used in usual senteces. |