Living Culture Of Human Valuation And Create

Since the beginning of our country's reform and opening process, especially with the continuous deepening of the reform housing system, housing has becoming a kind of very important commodity. This is not only because that housing, as a fundamental means of livelihood, plays very important role in raising people's quality of life, but also because that housing consumption has become an important factor in accelerating the growth of national economy. It plays an immeasurable role in keeping the healthy, continuous and steady growth of national economy.Real estate with the focus on housing has developed into one of the foundation industries.Through 20 years of reform and opening process, our economy has been materialized and even created overplus. In this new age, the need for housing also changed. Real estate market converted from buy's market to seller's market. During the reform, the value of culture implicated in real estate culture, as a vital resource factor and power, play an important role in accelerating the technology and real estate industry, and lead it into a new competition age.The article is just based on this context. The author wants to quantified evaluate the value of culture implicated in real estate culture and to make clear the basic train of thoughts and approaches of founding real estate culture through the understanding of the status quo of estate market in shanghai and the theories of real estate culture.The framework of this article is as follows.Prologue, explaining real estate culture is the compact combine of real estate and culture.Chapter I, The theoretic of real estate culture. Introducing the particularities about inhabitancy. Analyzing the origin ,the meaning and the characters of real estate culture. Analyzing the factors which affect the real estate culture. Then a system of real estate culture theory is built.Chapter II, Analyses on the environment of real estate enterprises exerting real01estate culture. Analyzing the status and the opportunity for the development of real estate industry in shanghai. Demonstrating the bright foreground of real estate industry. Realizing the coming of the age to building real estate culture. Pointing out that real estate will begin a new competition on culture.Chapter III, Study on evaluate the value of culture implicated in real estate culture. This is one of the key part of this dissertation. Using fussy system to build the model to evaluate the value of culture implicated in real estate culture. Illuminating how to use the model through a case "Ladoll International".Chapter IV, Building real estate culture. This is the second weight-bearing part of this paper. Analyzing how to build real estate culture during the process of product building. Emphasizing that the building of real estate enterprise culture and enterpriser culture both are the foundation of the building of real estate culture.The last part of this paper is the conclusion. Bring forward the study field for the future.Combining practice and normative methods, pay attention to the analysis of market cases and exercising exiting theory, relying on the fact and theory, so that to introject the logic of the argumentation and the inspiration of writing, and in the end raise the countermeasures which have academic foundation, matter of fact and viable operation. Through the study, the author hopes that he can play a positive role in the founding of real estate culture and the acceleration of real estate industry in shanghai.However, because of the restriction of personal limited knowledge and statistics' incompleteness, there must be deficiencies and imperfect points in this paper. Wish teachers give some valuable advice on it.