The Baotou Gangliangufen Seamless Steel Tube Plant Competitive Strategy

With the fast development of the world economy and the stimulation of the social consumption, the demand for the petroleum, iron and steel is on the increase. The increase in the prices of petroleum, iron and steel absolutely results in the increase in enterprises' costs, and meanwhile stimulates the fast development of the relative industries of petroleum-processing products. With the fast development of steel tube industry, the seamless steel tube industry is developing increasingly and bringing about changes day after day, which doubtlessly brings about new chances and challenges to the development of the seamless steel tube of Baotou Iron & Steel (Group) Co., Ltd.The Seamless Steel Tube General Plant of Baotou Iron & Steel (Group) Co, Ltd. is a large factory in our national seamless steel tube industry, which is equipped with advanced technological machines and scaled production capability, having a capability of the annual output of over 800,000 tons of hot-rolled seamless tubes and over 200,000 tons of petroleum casing pipes. The product specifications cover all the seamless steel tube products needed in the oil field. The plant is the only modern seamless steel tube company in our national seamless steel tube industry which is equipped with two complete sets within the units having achieved the required production of large and medium specifications of modern seamless tube units. The Seamless Steel Tube General Plant of Baotou Iron & Steel (Group) Co., Ltd. consists of the MPM Plant and the Seamless Steel Tube Plant. Its survival and development plays an important role in the seamless steel tube industry. Therefore, it is the theme discussed in this article that under current conditions how to make full use of the national macro environment, the policy of industry development and the domestic space of its own, to implement the integration of optimized assets to adjust the product structure, to properly improve the producing capability, to develop high-tech products, to create the enterprise brand, to maximally explore and make full use of the potential of the Seamless Steel Tube General Plant of Baotou Iron & Steel (Group) Co, Ltd., so as to achieve the reasonable disposition of limited resources, to bring the absolute competitive advantage into full play , to realize the strategic location as soon as possible which transforms the scaled economy into the ranged economy and the transformation of the value chain type of seamless steel tube products to make the Seamless Steel Tube General Plant larger and stronger in the increasingly fierce market economy and to achieve the struggling aim of the maximization of enterprise's and shareholder's efficiency and benefit.