Thinking, Planning And Design Of Recent Years, "national Geographic" Magazine

Since China joined to the WTO, A large number of influential foreign magazines poured into China's vast market。In this context,In recent years, the rise of the Humanities and Social Science Domestic Geographic magazine names " Chinese National Geography "。On the one hand to learn the advanced experience of foreign,establish their own brand image。On the other hand are also Constantly strive to build and improve a brand with local characteristics in China。The face of fierce market competition and development needs are not left。The magazine should face to Future market and Diversified needs。Further innovation planning and design, highlighting the brand image。Make magazine into the one that has local representative of China。This text analyzes " Chinese National Geography " currently in the planning and design of the existing successful experience and problems, To magazine's cover image design for example。Discussed in the planning guidelines for the visual design and innovative methods and other related issues.I Hope ,through the research, proposed a series of thought on this topic.