Study On The Dilemma And Countermeasures Of Urban TV Station Spring Festival Evening

In recent years,television of major cities have been started preparing the SpringFestival gala. From the early planning,program selection has staff arrangement forboth. At the same time,a growing audience’s demand changes.The Spring Festivalgala consciousness produces also change,the audiences change at the same time. TheSpring Festival gala must also change its form and constant change,combined with thetraditional culture and the form of the novel. City television gala due to their uniquevalue also has become a local government during the Spring Festival, people will doan important activity, this is can’t replace by the CCTV Spring Festival gala. In fact,during the Spring Festival every Spring Festival gala flowers status cannot bechanged, the city television gala just be planning ideas, run out of their owncharacteristics, also have a strong vitality. City television gala as a city the epitome ofthe development of a year, witnessed the growth and progress of the city, reflectspeople’s mental outlook and living standard, must assume certain political and socialsignificance. Therefore, completes the city television station’s planning ideas, let theaudience get the aesthetic experience and feel the new look of the city’s development,is a difficult problem in front of each city television literary and art workers. Theauthor through his own personal experiences and the investigation and study, togetherwith you to explore the city television station how to prepare for Spring Festival galaplanning ideas. The audience for these programs or hear about the period of local TVgala stars have produced a lot of people，the audience heard numerous popularsongs.Indices for theatrical art level，is the Spring Festival gala,if artistic attainmentsdeep, can appear in Spring Festival gala,will obtain considerable social and economicbenefits". After that,the city television gala from no matter from the set of stagecraftor gala form,is a new feeling to the person,in the aspect of hardware,updated the galaatmosphere,many programs,especially the language class,with little language to truth，become the epitome of city life,but due to constraints such as city television station’sown condition,city television gala also exist many difficulties,how to break throughthe dilemma,in innovation development is the problem of the current city television station should be considered.This thesis is divided into three parts,the first part of the introduction of citytelevision station and city made to define the concept of television gala and simplyintroduces the development course and status quot of city television gala. The secondpart expounds the development of the city television gala,which in Rizhao televisiongala,for example. The third most detailed expounds the strategy of city television galacope with adversity.