| The social functions of museum are collection, research and education. It's not only a place for collection, but also an education institute. The social function, operation status and development trend of museums; as well as the development of tour souvenir and its development foreground in Beijing are researched in this article. It shows that, after the reform and opening, the industry of museum and tourism have developed rapidly. Exploiting novel souvenir becomes a new approach to spread the museum culture. It is not only good for society and economy benefit of the museum, but also for the tourism. The development program of"Museum souvenir boutique"is studied out, and the investment and income constitutes have been analyzed.The industry of museum souvenir boutique will become the pillar industry of tourism, and have profound market potential. This item will callback all investment in three years, and will assume sole responsibility for its profits or losses in the next year. It will get rich economy return. |
