Research On Competency Model Of Group Insurance Sales Personnel In

Insurance is a financial compensation system, the growth and development of the market economy with an irreplaceable role in safeguarding.Continued development of the insurance industry to further protect and promote economic development. The larger size of the insurance industry, the more the accumulation of insurance,financial compensation provided by the ability to produce stronger, so as to promote economic development. On the other hand, various liability insurance funds in escrow reserves,the insurance company can invest funds for social expanded reproduction provide adequate funding.Therefore, further development of the insurance industry has a very positive meaning.Characterization of the nature of those competencies that all lead to achieve outstanding performance on job characteristics, characterized by outstanding performance and performance can average person to distinguish. Competency technology can be widely used in human resource management selection, training, promotion, compensation management and other areas of the operational efficiency of the development of human resources, improve the organization has a certain significance.In this study, in order to secure ICBC-AXA group life insurance sales staff as subjects, to be reviewed by theory, data collection, surveys, employee interviews, factor analysis and other methods and means of work status of group insurance sales staff for analysis, reveal its problems, to explore the causes of these problems, and on this basis to explore Construction Group Insurance sales staff competency-based professional services model.The study consists of three parts:The first part, a review of the literature on the concept of competency, competence Progress in Research on domestic and foreign research progress and group insurance sales staff competency model competency were analyzed for further research theoretical foundation and form the operational definition of the study:competency refers to all lead to achieve outstanding performance on the job characteristics.The second part, the use of exploratory factor analysis factor discussed the competency model group insurance sales staff, the initial construction of the group insurance sales staff competency questionnaire.Through two tests, the original questionnaire was revised to finalize a formal questionnaire composed by the 31 entries, and the reliability and validity of indicators questionnaire conducted a statistical analysis, the total scale reliability coefficient reached 0.933 each consistency factor subscale were 0.684,0.916,0.889,0.909,0.783,thus indicating that this scale is reliable.The third part, will build a good group insurance sales staff competency model used in FIG body insurance sales personnel selection and training system, the development of scientific and reasonable Basic group insurance sales staff to carry out strengthening Competency incentive competitions.