| Shanghai's creative industry development since 2004 has greatly promoted the development of the city, it also brings the work patterns and lifestyle changes, as the carrier of creative industry parks came into being. As of early 2011, registered by the government listed the park as many as 80 more than the number, the number of non-registered listed park is up to more than 200. Mushroomed in the park construction development, part of the park, due to small creative enterprises settled in the park to give creative developers for survival issues, making the former creative industry parks become successful real estate projects "failed" and creative industries. Therefore, the Shanghai Creative Industry Park, the development of new ideas, new modes of thinking is particularly important.It is in this context, this paper, the Shanghai Creative Industry Park, the existing development pattern analysis, the distribution from the existing park area, and several key characteristics of the distribution area of the park (Shang Street loft,1933 Old Building, the fashion industry park, ShangHai) in the regional environment, policies and regulations, investment environment, management, design starting in. five areas, identified in the existing models homogenization Park, Garden of Pan, management turmoil and other issues. After analyzing the causes of the problem, will be on the Hyde Cultural and Creative Industry Development Co., Ltd. will set the creative industrial park investment, design, construction, investment, operation, platform type as one integrated development of innovative services business model to address the analysis appear in park three major issues, and focus on the design for the park to the issue of Pan Park, an example project war farin F525 creative Industry Park, geographical and cultural characteristics of the design concept can be resolved, the platform integrates innovative service models into the development of Shanghai creative industry park operator new direction. |