| Merchandising right is a new type of right which comes along with the development of economic. Throughout the world, the protection patterns of the right vary from state to state. It occurs everywhere and ever when in our community life, but the relevant theory still need research and reference, and the protection model still need choose and fumble. This paper tries to introduce the legislation and judicial practice of the merchandising right, on this foundation, categorizes and analysis the two commercial rights legal protection mode, at the same time, according to the current situation in our country, Propose we should take the mode just like that the legislation act as the center, and multipath to protect, wish this new exploration opening wider development space for merchandising right, and providing complete protection. |
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