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Online Advertising Regulatory Acts Of Unfair Competition

Posted on:2013-02-27Degree:MasterType:Thesis
Country:ChinaCandidate:R J WangFull Text:PDF
GTID:2216330374958649Subject:Law
Abstract/Summary:PDF Full Text Request
Network fast economic development, there are progressively more traditional economic momentum With the development of Internet economy, Internet advertising business value quickly was recognized by people, and the inexorable trend of rapid development. Immediately after the network advertising acts of unfair competition came into being, and because online advertising effectiveness with wide coverage, strong, characteristic of high scientific and technological content, its concrete manifestation is constantly changing. This determined existing laws in China there was a noticeable lag. Regulation of this issue there are many problems to be solved urgently. If existing provisions are mainly focused on traditional commercial advertising provisions of acts of unfair competition, and unfair competition for online advertising rarely provided. In addition, the lack of Internet advertising law, poor law enforcement Office of the administrative mode of transmission of extensive, online advertising itself, and so there are a number of vulnerabilities. Because of this, has exposed many problems in the development of online advertising, more and more become obstacles to progress. Acts of unfair competition in the online advertising, particularly, have severely disrupted the market order, hindering economic development. This in "problem of made and describes-the-the analysis problem exists of status--regulation method of construction and perfect" of basic writing thought, on network advertising does not due competition behavior all performance form for detailed analysis, in summary of describes in China various network advertising of does not due competition of performance form of Foundation, from legislative, and judicial, and administrative three large area made has series has targeted of control measures and as of perfect system, to promote network advertising industry health, and ordered development.
Keywords/Search Tags:Network advertising, unfair competition, the status and thecauses, regulation and solutions
PDF Full Text Request
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