Research Of Zhang Jiagang Masses Sports Activities Management Status And Characteristics

The paper researches the Zhang Jiagang masses sports activities management status and characteristics with the documentary data method, experts interview method and the logic analysis method, etc. The advantages of Zhang Jiagang masses sports activities management can set the style for the other regions by researching the status of Zhang Jiagang masses sports activities. The deep analysis of the caution of the characteristics and the condition of the safeguard can offer consultation and reference for the further development of Zhang Jiagang masses sports activities.The main conclusions as follows:1. The status of the masses sports activities management: (1) the fairly sound and high-organizational masses sports activities organization plays the part of management function, forming a leading regime of government leader and the civil affairs department supervision, sports activities administration department in charge, sports activities mass organizations handling and mass participation which coordinate with each other. (2) The degrees of the persons in charge of the sports activities in the street agency and the sports activities associations are relatively high, but the proportion of the sports major personnel is low in the structure of specialty. Every 10,000 mass sports instructors have only 38.7 mass sports instructors, who are more females than males with high ages, low degree, low proportion of the sports major, and low level. (3) The masses sports activities fund is mainly from government grant and corporate sponsorship. The great amount input into sports activities of the government from the government budgets is used in civil exercise road, sports activities parks and characteristic and brand activities. The funding sources of the basic level's masses sports activities organizations show the tendency of diversification. (4) The maintenance and management of the ground is good, and the use and the maintenance and management system of the perfect sports activities ground facilities are built. The work to fix duty and the individual responsibility is realized. The building of the ground facilities is higher than the average national level, and the health project and the building of fitness spots have exceeded the standard in Suzhou, but the sports ground facilities in the schools under the area are not used reasonably. (5) The information is mainly gained from TV station, city radio station, government web site, the municipal sports administration web site, banners and columns, newsletters and sports activities papers which offer fitness knowledge, activities information, policies, and advanced cases. The source channels and the kinds of information are wide.。(6) The masses sports activities are carried out very frequently, which focus on the development of brand and special items."Every town has its own special item, every community has its own brand", the setup of every town having one special item and more brands and every village having one brand has completed.2. The characteristics of the masses sports activities management: (1) Zhang Jiagang masses sports activities management has formed its own characteristics: sports activities modernization has become the developing target, which embodies the Zhang Jiagang spirit: pressed, we make ourselves and the first, we hope to be. ; the"Four Ones"civil fitness system which focuses on perfecting the ground facilities around common people and the building of"five minutes in city area and ten minutes in town fitness circle"let common people exercise near at home; sports activities center's registration administration which reaches the management target to the vertical and lateral end makes the sports activities organization has gone into normalization; all the towns have built into special sports activities towns and promoted the development of the town masses sports activities; through holding races at home and abroad promotes the development of the masses sports branding activities, provokes the participating passion of people, developing the advantages of the sports brands, and shows the characteristic of one specialty and more strength. (2) The Zhang Jiagang spirit and special economic advantages lay the strong foundation and propel the development of Zhang Jiagang masses sports activities. (3) Having built the management and the rules of supervision, appraisal and reward which suit Zhang Jiagang situation, and offered the guarantee of organizing, investing, publicizing, evaluating and science which let the developing of masses sports activities work there are laws to abide by, there are rules to follow, and there are people to manage to make sure the masses sports activities systematize, routinize, and scientize and then improve the capability for intervention and the perfect of the serve measurement system of the government. (4) Affected by the characteristics, the people attending the sports activities in Zhang Jiagang increased steadily, accounting for 52%, which more than the third national present situation investigation of the masses sports activities (13.8%). The qualified rate of the citizens'health is high.