Research On Development Strategy Of Law Program In Taiyuan TV Station

With the social progress and the demand of the television audiences increase in recent years, the development of television very active, especially in the development of such programs of legal column is rapidly. Because of numerous content and form of TV legal program, In this paper will focus on the legal colume of Taiyuan TV, combined with television stations in 11 cities in Shanxi legal field to study the development history, present situation and existing problems of legal program of Taiyuan TV, and last, we will give a specific strategies for future development of legal program of local television stations in Shanxi.The one hand, give a theoretical guidance for problems and future development of legal program of local television stations in Shanxi.; the other hand, the study concluded the same time reflect the common character, to further improve the legal section construction of stations Theory.This paper focuses on the history, composition, personnel, equipment, program ratings, channel operating position, bonus system and the sector management system to analyze the the legal program of the Taiyuan TV, and summarizes the main problems that is content, personnel, capital and so on in Taiyuan TV legal program, And on this basis, further development of a series of specific strategies, such as:the program content, innovation, improve the planning of awareness, the base on the study of the audience to give a clear positioning and specific forms part, focuse on the choice of subject matter and improve the predictability and adaptability of the program, team building talents, build brand column, and tap the column close to life, taking the market development and roads. And we hope through this research can give a design and practice of legal program of local television stations in Shanxi.