Olympic Sports Tv Changed

Sports television is a form of sports, covering with sports events, sports participants and sports activities as the main object and content. Its subject is the television media activities and an important part of the television media. With the continuous improvement of the level of China sports undertakings and2008Beijing Olympic Games successfully held, Chinese sports television began to emerge and to become the most active force in world sports television. On the1984Los Angeles Olympic Games, Chinese sports television only sent a report group, whereas on the2004Athens Olympic Games it provided the public signal of table tennis, badminton and modern pentathlon. On the2008Beijing Olympic Games, the Olympic public signal expended to football, basketball, volleyball, mountain biking, table tennis, badminton and martial arts, a total of seven projects. On the2012London Olympics, it is the first time to assume the gymnastics public signal production tasks which is the most professional and the most difficult one. Within the28years, eight Olympic games, it start from a simple short message and broadcasting the signal to the exquisite packaging programs and then to participate in the production of the public signal of the international Olympic, then the production capacity of Chinese sports television has greatly improved. It can be said that the Olympic changed the trajectory of the Chinese sports television.Along with the upgrading of the competitive sports level, the improving of the economic strength and the growing of national strength, Chinese sports television has won more opportunity to participate in international cooperation and competition, rapidly grown and developed especially under the influence of the Olympic spread. Olympics spread as an opportunity, there is a lot of highlights on public signal production, program production and event broadcast for Chinese sports television career and on the platform of international spoils television, it was illustrated the strength of the Chinese sports television and highlighted the elegance of Chinese television.Through the study of the origin and development of Chinese sports television, the history of participation in the Olympic dissemination, the changes on the Chinese sports television program form brought by Olympic, the transform of Chinese sports television production concepts, levels and requirements of the participant, it was investigated the impact and changes on the development of Chinese sports television by the Olympic, and found a new direction for the future development and a way out of Chinese sports television in the new media environment and the new competitive mechanism, promoting the process of internationalization, a better participation in international cooperation and competition and the development of Chinese sports television industry.With the participation of the increased international Olympic transmission, Chinese sports television industry is rising in the booming period and will have a broader space for development and a chance to proudly standing on the wide range of world sports television transmission stage.