Research On The Value And Development Of Tourism Resources Of Miao’s Clothing Culture In Guizhou

During the “12th5-year”, as "the backbone industry of the national economy”, thedevelopment of the culture industry has risen to the national strategic level. Tourism, asa" strategic pillar industry ", will increase the syncretic development of culture industry.National culture, as a kind of special resources, makes the admittance practical inmanagement and possible in benefits from the perspective of the economics. So, as oneof the development means of industry and economy, the national cultural tourism playsan increasing role.Miao people with various branches are widely distributed in Guizhou. Living in thecomplex geographic environment, multiple historical migration and the primitivereligious beliefs, those bring up the complex and rich national culture. Miao’s clothingculture of Guizhou is the important part of its national culture. In the long-termmigration, it constantly inherited and developed into modern Miao clothing which hascolorful forms and relatively unified function. It reflects the surroundings, livingstandard and historical conditions of Miao people. It is also closely linked to the socialcustoms and psychological emotions, and is the historical product of cultural integration.Miao clothing in Guizhou is in good keep and becomes one of the symbols of its nationalculture. It describes the hard migrating progress of Miao’s ancestors. To promoteeffectively the syncretic development of Guizhou national culture industry and thetourism, improve the tourism industry, mining local culture, and promote the economicdevelopment, the sustainable development of the tourism resources of Miao clothingculture in Guizhou should be an important developing direction.This paper, on the base of the existing academic investigation and through the fieldsurvey, introduces Miao’s historical origins, ethnic name, distribution, the livingenvironment and economic model and the cultural inheritance mode in Guizhou. It alsoreveals the external ecological system of Miao clothing, and analyses its cultureecological system, including culture connotation, characteristics and the value ofcultural resources. Miao clothing has rich cultural connotation. It is a carrier of Miaopeople’s religious beliefs and natural worship, the record and heritage of Miao’s ancestors’ life, and a way to express their emotions. Endowed with characteristics ofhaving a long history, deep cultural deposits, brilliant color, rich design, exquisitecraftsmanship, strong art appreciation, etc, it has got great value in developing tourism,such as: the historical and cultural value, the practical value, aesthetic value,experiential value, scientific value and so on. Based on the above, this paper expoundsthe significance of developing dress cultural tourism, and uses SWOT to analyze thetourism resources development of Miao’s clothing culture in Guizhou. At last, by theanalysis of the present situation and existing problem, this paper points out thecountermeasures and the problems should be paid attention to, in order to provide thetheory reference for the tourism development of Miao’s clothing culture, so as topromote the flourishing development of cultural tourism in Guizhou.