Visual Experience Of The Web Interactive Design

Visual experience is the interactive art basic mode of experience, but also determines whether the user to continue other interactive experience of the key link, rich visual interactive key to successful direct manipulation. This means that to establish a good visual design, more convenient for the user to correctly understand and use, it is a trend of interactive design. In this paper, in summing up the basis of theory and practice, to aesthetic theory starting point, from the cognitive psychology and Semiotic Perspectives on interactive visual experience for the elements of design, visual elements of visual perception changes, symbolic information transformation and research.On the network interactive design visual experience study, this paper tries to have the following several aspects:first, breakthroughs in research methods, not only from the angle of epistemology, are subject to object viewpoint to grasp the interactive visual experience. But from the perspective of semiotics and cognitive psychology, the interactive visual experience should study on "human and the aesthetic object" relation analysis. Secondly, try to break the previous literature from the technical level, the interactive visualization and experience research, from the aesthetic angle of interactive design,visual experience. Thirdly, breaking the previous interactive multimedia research, but based on network media interaction design research, make it more specific. Fourth, broke through before from the visual structure of interactive visual experience research, but from the interactive elements of visual design in terms of experience.