| Type film originated from the United States, which develop most mature in the United States. As the objective existence of the type movie film phenomenon, which is a stereotyped film, and in narrative way, plot content, visual map, that has extremely strong similarities and regular sex. Type with a distinct features film attracts a lot of viewers, driving the other producers to imitate, induces that the public had been feeling memorable aesthetic experience again, in this cycle, the genre movie gradually developed mature. Today, the United States Hollywood type movie sweeps the globe, attracts the world millions of viewers, and constantly occupation of China film market.In the face of such situation, domestic film how to break out of the encirclement? In the course of Chinese film industrialization great-leap-forward development and practice under the background of rapid development, Chinese movies want to develop rapidly and constantly enhance its own competitive power and influence, so as to save and prosperous Chinese film, the effective way is to develop type movie. Chinese film deifications development help boost the film industry’s health and order, sustainable development, promote the multi-types and diversification of the formation of the film creation of productive structure, and constantly improve our cultural soft power, enhance the international competitive power of our country. This article mainly from the following four aspects analysis:Firstly, this type of China film and type of film studies review. We should make the concept of genre movie clearly, and briefly discuss the formation and development process of the type. But in recent years, along with the film industrialization, the quickening of the process of domestic theoretical circles on the type of film studies also different degree seriously rise. Chinese scholars from different aspects of different Angle different period of China an analysis is made of the genre movie and research.Secondly, China’s current situation of the development of the genre movie and which hides behind the motivation of the development. Through the analysis of the development of new century Chinese type film, according to film development in each period that presented the image, the further analysis hidden in the underlying causes.Thirdly, the development track of the Chinese type movie and type the localization of the movie features. From the day of birth, Chinese film began the type of the journey, locating and straighten out the development track of the Chinese type films; At the same time, Chinese film in the stereotype in the development process, also presented some localization characteristics. Fourthly, the article discusses the dilemma of Chinese type movie in the course of the development and the corresponding development strategy. Chinese film through the in-depth analysis of development of China film type, we should make clearly the plights of Chinese movie genre in the course of development, and find out the developing strategy of Chinese movie, and constantly promote China’s type film of forward development. |