Research On The Integration Of Projcct Clcvelonment In Enterprise And The Graphic Design Course In Secondary Vocational School

School-enterprise cooperation is the important school-running model insecondary technical education, which could offer the chances for students to put whatthey have learned at school into practice in the enterprises.It can make equipment andtechnology in the school and enterprise to achieve complementary advantages,enhance the pertinence and effectiveness of talents cultivation and improve the qualityof the highly-skilled talents. Only the enterprise projects integrate with vocationalcourses, the advantages of school-enterprise cooperation can be reflected. Theso-called organic integration of enterprise project and vocational courses is to makethe project to permeate all aspects of the vocational courses construction, such ascurriculum goals, compilation of teaching materials, instructional design, teacher’straining, and curriculum evaluation. In this paper, based on the training objectives ofsecondary vocational education and the teaching practice at school the author works at,the view of organic integration of enterprise project and graphic design course insecondary education is proposed. First, to analyze the enterprise demand forvocational skills of graphic design major graduates by interview, namely, graduatesshould be skilled in using coreldRAW, adobe photoshop, AI, Flash and other graphicdesign software, have certain independent design ability and aesthetic ability, canfinish graphic design tasks such as logo design, business card design, poster design,advertising design, layout design under the guidance of corporate culture, and havecertain ability to communicate with people and to comprehend design as well aswithstand pressure. Next, on the basis of the above demanding skills, trainingobjectives of graphic design major in secondary vocational education is proposed, inorder to better achieve it, the enterprise projects and Graphic Design Course insecondary vocational education should be integrated.(Hereinafter referred tocurriculum integration).Then,to analyze the connotation and the present situation ofcurriculum integration, and put forward effective problem-solving countermeasures.Followed by taking advertising as an example to show the methods and details of curriculum integration. Finally, the subject conclusion is verified with the comparativeexperiment method.The results show that the enterprise project–based course construction has certainfeasibility and practicability. It can not only raise students’ interest in learning,enhance students’ learning ability, communication ability, innovation ability and theteam cooperation ability, but also beneficial to teachers to complete teaching task well,so as to improve the quality of teaching.