| The sport of futsal based on the college students as the research object, according to research needs, select twenty-five football lesson options students in colleges and universities in fujian province and football teachers as the research object, uses the literature material law, expert interview method, questionnaire survey, on-the-spot investigation method, mathematical statistics research methods, etc. First, the value contained in the indoors five-a-side football sports for college students to carry on the accurate classification, clear the development direction of five-a-side football sports college students with ideas. Second, five-a-side soccer movement in colleges and universities of fujian province in public physical education teaching, extra-curricular sports activities, media promotion implementation present situation carries on the combing and summary, find the key factors in the promotion. Again, through the indoors five-a-side football sports college students the value of the function, and put forward solving strategies, so as to promote the indoors five-a-side football is smooth in the work of college students. Specific marketing strategy:I. Promotion strategy:Public sports teaching to strengthen the related training of football university teachers; The indoors five-a-side football into the university sports public option course; To formulate unified futsal teaching materials and teaching outline.II. After school sports promotion strategy:promotion of five-a-side football clubs in colleges and universities, guide and specification five-a-side football after class exercises; Perfect the indoors five-a-side football at all levels, establish and improve the divisions competition system.III. Promotion strategy:improve students five-a-side football sports brand construction, increase the publicity of brand; Strengthen the media cooperation, integration of media resources, expand the indoors five-a-side football movement in university’s sphere of influence. |
PDF Full Text Request