Intermediationality: Concept, Logic, Action And Signiifcance

There are universal relations and harmonious unities among Kinds of media. Thereexisting different dialectic method of analysis. They can also be called media-interaction.multimedia，intermediality，hypermedia，cross-media，all-media and more are all motivatedby intermedianationality, and have the same meaning. W. William Shakespeare wrote:"Thatwhich we call a rose by ant other world would smell as sweet." in his drama-The MostExcellent and Lamentable Tragedy of Romeo and Juliet. Kinds of descriptions onIntermediationality semll like Intermediationality.Intersubjectivity, Intertexuality The Alienation Theory in Russian Formalism，memetics，theory of blank provided academic reference for Intermediationality. media convergence,integration of three networks, Brailed Journalism， Citizen Journalism all embody theIntermediationality. One kind of Intermediationality emphasized on content, which likeLongyuan Journal Network.Another kind emphasized on form, which like multi-mediaadvertising of Melatonin. Non-subjectifi-cation put interaction of individuals on an importantposition. Multidimensional interaction of three making the world of Intermediationality.The modal kind of Intermediationality is double interaction of both content and form,which like Chinese four famous novels and films, TV series based on the novels.The mightyforce of Intermediationality certainly is pushing Chinese media industries, culture industryand economic strength developing further.It simultaneously also will promote china’s culturalsoft power and comprehensive national strength. China is going to be one important part inthis coexist harmoniously world.Chapter one introduced the conception of media andinteraction，chapter two introduced the conception of Intermediationality，chapter three isabout "overinteraction，buries of information，cultural security"，chapter four analyzedchina’s culture industry， soft power and comprehensive national strength withIntermediationality.