Study On The Changes Of Chinese Television Coverage Of Sports Figures And Aesthetic

As a type of character reports, the sports television people report is a combination of sports art and TVart, which deliveries information by vivid pictures and the presenting similar voice, and brings cheerfulspirit for the audiences. In this article, the author collects the development course of Chinese sports figurestelevision reports and sums up the whole change features in terms of the characteristics of sports figurestelevision reports, and points out its future aesthetic choice on the basis of analyzing the AestheticConstitution.Essentially, the sports figures television report and other media television report are of similar toreport the real person and their stories and of reality with the news. These features make this kind of sportsthe favorite of the audience. But, based on the particularity of the TV media, the sports figures report hasalso its own unique features which can be summarized three aspects as follows: the particularity of theobjects, the continuity of reporting tenses and the obviousness of report effect.The change of Chinese sports figures television report should be studied on the background of thewhole China’s political and economic development, and should be scanned in the multi-points of view byreferring to the activities of modern social media. Since the day of birth, the Chinese sports televisionreport is closely related with the China development, and presents variety by the help of the increasinglyadvanced modern media technology. With progressing of the sports and television undertakings, in up tomore than60years, the Chinese sports figures reports revealed a developing road: developed from nothingand from weak to strong, and won the audience’s favorite by the term of its unique charm, and at the sametime it changed violently in the respects of the reporting form, the contents, the reporting time and space,and the reporting style.Compared with other types of TV programs, sports figure television report is more easily accepted bythe audience. And it should be explained in the aesthetic category. The Sports figure television report has itsunique aesthetic constitution, which can be concluded into two parts of aesthetic subject and aestheticobject, but the aesthetic sense of the physical character TV report is the result of the aesthetic objectaffecting the aesthetic subject。Among that, an audience of aesthetic subject need have certain aesthetic conditions, that is, the sound aesthetic organ, the certain physical knowledge and aesthetic training, andbased on this, the aesthetic subjects are different because of their aesthetic experience, their individualtalent, their cultural quality, the historical period, space, and region they existed and so on. And as a sportstask of aesthetic object, television report makes the audience get the aesthetic pleasure by relying on thevisual and auditory aesthetic images in the premise of seeking reality and rewarding goodness.To study Chinese sports figures TV report, it should be placed on the real society background. Theaesthetic missing, to some extent, restricts the development of the Chinese sports figures TV report. In thecurrent society, the Chinese sports figures TV report developed rapidly, but it also appeared aestheticmissing such as commercialization, star and entertainment because it is affected by the dual phenomenon ofthe sports professional and commercialization and the television marketization and competitive. Therefore,the sports figures TV report should be chosen aesthetically, namely to fine, newer content, and true emotion.And to meet the TV audience’s aesthetic demand, the sports figures TV report should improve the qualityand improve the taste of the report continually.